Managing a winning PPC campaign can improve company image, boost quality visits to your site, and give a better idea of the ideal target audience and keywords to pursue. When it comes to managing a PPC campaign, focus on working smarter, not harder. Finding the perfect ad groups, keywords, and text are just part of … Read more
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Various SEO tactics can bring additional traffic to a blog, help further creation of relevant content, and eventually help the company grow and bring in additional clients. There are many simple SEO tactics that can be implemented to boost your firm’s search rank. Don’t Focus on Marketing, Focus on Discovering SEO provides the beauty of … Read more
Building brand awareness through social media can be done if this is the first post or the thousandth. Brand awareness is critical to bringing in and maintaining clients, and having a strong social media presence helps greatly. Becoming a social media savvy law firm may not happen overnight, but through consistent and relevant posting brand … Read more
Many attorneys and law firms across the country are seeing the importance of blogging. Blogging is an informal way to spread content to potential audiences through a wide variety of backgrounds. Because it can require time and effort on the part of the writer, many times attorneys and firms hire a blogging services to routinely … Read more
It is now 2016 and social media still hasn’t disappeared – and it’s still affecting your business. If you haven’t taken the time to research social media best practices, the opportunities missed here are significant. More and more people are reaching out to lawyers via social media. Younger people in particular are often plagued by … Read more
By Kevin White, CEO and President, Whitehardt, Inc. On July 12th of this year it will have been 10 years since Felix, Billy and I opened up Whitehardt, Inc. We began Whitehardt with a desire to do business in a different way than other agencies in our niche. Our pledge to ourselves and our clients: … Read more