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Content marketing can be done effectively in multiple ways. With case studies, infographics, eBooks, whitepapers, blog posts, and social, it’s vital to make sure that content truly reflects both the brand and company. One of the best ways to elevate current and future content is by telling the company story. Telling a company story can … Read more
A recent study revealed that 86% of local SEO experts believe quality of citations is more important than quantity. Local citations are a big part of SEO and are vital to local businesses. How does this impact your law firm? Let’s cover some background first. What Are Citations? A citation is an online reference to … Read more
Google My Business pages are a great way to bring local insight to your business and improve local SEO at the same time. There are many common myths and questions about Google My Business, and while some are true, some are fiction. Focusing on fact can help companies as they evolve, so let’s dispel some … Read more
Adding photos to your Google Business page can help a great deal in spotlighting essential features of your firm that clients love, appreciate, or would like to know more about. When potential clients are looking for services, seeing friendly faces and photos of the actual business can help establish credibility and potentially bring in more … Read more
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