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Have you ever wondered if and how your law firm’s Google reviews are benefitting your business? Our SEO team here at Whitehardt manages the online reputations for personal injury law firms all over the country, and have seen first-hand just how important Google reviews, and Google My Business as a whole, is for generating quality … Read more
Increase the ROI of Your Advertising Dollars With the Help of Our Lawyer Marketing Experts Today, people turn to the internet whenever they are in need of any goods or services. Searching for an attorney is no different. Online marketing is a crucial method for every law firm, no matter the size, to reach potential … Read more
Need to Improve Your SEO? Our Law Firm Marketing Agency Can Help Ranking favorably in Google search results is a goal that essentially every lawyer hopes to achieve. However, most do not understand the strategy and time-consuming practices that are necessary for their website to rank well, especially in large metro areas where many attorneys … Read more
If you’re not familiar with voice search, you should get acquainted with it now. Where once it was a tool for visually impaired people to surf the web, now it’s a common way to search the Web. With tools like Google Home, Amazon Echo, Alexa, Cortana, OK! Google and Siri, people are getting used to … Read more
Having an online company presence is paramount today. With so many options, it’s important to stand out from the crowd and avoid large mistakes online. In businesses today, there is no room for error. Some of the biggest marketing mistakes law firms make online include having an outdated website, not utilizing social media, not blogging, … Read more
In the world of online growth and page rankings, SEO and SEM are often used interchangeably. However, they have many differences. SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. SEM, on the other hand, is the process of … Read more
Christmas is right around the corner. With the holidays comes the need to update your business hours, especially in regards to local search. With mobile search surpassing desktop, it’s important to list holiday hours so that those searching locally aren’t surprised or upset when the holiday season arrives. Updating hours on Google Business, Facebook, and … Read more
SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. A relatively new concept, SEO has become increasingly popular over the last few years as a better way to increase online traffic and further spread brand awareness. All search engines … Read more
Providing excellent customer service goes far beyond the traditional face to face experience. Attorneys can significantly improve the experience of clients online by providing high-quality, consistent customer service that solves problems and establishes better relationships. For any law firm to succeed, interacting with clients intelligently and providing exceptional customer service is imperative. One of the … Read more
Throughout digital marketing strategy today, PPC and SEO are often seen as two separate entities. While it’s true that both require resources and time, it’s important to realize that PPC and SEO work best overall when applied in tandem. Both SEO and PPC should be seen as two sides of the same coin: search. In … Read more
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