Digital video marketing is quickly becoming a strategy that law firms can’t ignore. Yet, many attorneys are hesitant to adopt video into their marketing campaigns, or haven’t seen the right return on investment from their current video content. The truth is law firm video marketing starts with hiring a company that not only knows how … Read more
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Despite the Increasing Shift to Digital, TV Remains an Effective Part of Law Firm Marketing Digital marketing services like search engine optimization, social media, and content have become increasingly important within the law firm marketing arena. This has begged the question if TV advertising still has the same relevancy and power it has had in … Read more
Paid search is becoming an increasingly important part of an overall marketing and advertising budget as consumers are exposed to more and more every day. With companies needing to consistently fight for attention in order to get their products and services noticed, it’s essential to know which traditional and online channels are the most effective … Read more
By Kevin White, CEO and President, Whitehardt, Inc. On July 12th of this year it will have been 10 years since Felix, Billy and I opened up Whitehardt, Inc. We began Whitehardt with a desire to do business in a different way than other agencies in our niche. Our pledge to ourselves and our clients: … Read more